We own the night
24/7 Delivery campaign
Sector
F&B
Services required
Campaign design and rollout
Packaging design
Our client required a powerful 360 campaign to promote their NEW 24/7 food delivery channel. Creating an idea around neon lights, and night time vibes, we used moody, stylized images and simple messaging to evoke the physical and imaginative freedom that nightlife encapsulates.
Working with a local street artist and a local event company, we conceptualised and created a launch party in the neon theme style, with live installations, DJs, and face paints.
Supported by social media and billboard advertising, the campaign reached 490,457 people and created 3326 visits on social.
Credit
Campaign launch party video shot and edited by the talented https://sellfy.com/itsyousef/
